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DALLAS and LOS ANGELES, March
15, 2004 – NASCAR and HDNet announced today a three-year
partnership for NASCAR’s first high definition television
package. This landmark deal features 15 live high definition
telecasts for a total of 18 races from the NASCAR Grand
National Division, a tier of NASCAR regional racing series
which includes the Busch North Series and West Series. HDNet
will produce and broadcast the package in 1080i HDTV.
The package launches Sunday, April 25, with the Busch North Series race
at Lee USA Speedway in New Hampshire. The first West Series
race to be broadcast in high definition is the May 1 event
from California Speedway near Los Angeles.
The agreement calls for HDNet to broadcast 20 NASCAR Grand National
Division events in HD in 2005, and 22 events in 2006, in
addition to the 18 races in 2004. HDNet is available to HDTV
subscribers on Adelphia Communications, Charter
Communications, DIRECTV, DISH Network, Insight Communications,
Mediacom Communications, Time Warner Cable and several NCTC
cable affiliate companies.
"NASCAR is a great addition to HDNet’s lineup of originally produced,
live HD sports programming,” said Mark Cuban, co-founder and
president of HDNet. “HDTV owners will love it; NASCAR fans
will love it. It’s a win-win for all."
“High definition is the future of television, but it’s here now for
NASCAR,” said Dick Glover, vice president of broadcasting and
new media for NASCAR Digital Entertainment. “NASCAR has
partnered with HDNet to increase exposure for the drivers,
teams and tracks that participate in the NASCAR Grand National
Division, and to introduce fans to our stars of tomorrow.”
SPEED Channel, exclusive home to NASCAR TV, will re-air in standard
definition the 18 races produced by HDNet, as well as an as
well as a number of additional originally-produced NASCAR
Grand National Division events.
The following events – listed by date, series [Busch North
Series (BNS) and West Series] and location – are included in
the HDNet package. The live broadcast start times listed are
30 minutes prior to race times to reflect HDNet’s pre-race
coverage:
Sun., Apr. 25 BNS Lee USA Speedway, Lee, N.H.
Sat. May 1 West California Speedway, Fontana, Calif.
Sat. May 22 BNS Thompson Int’l Spdwy. Thompson, Conn.
Sat. May 29 BNS Lime Rock Park, Lakeville, Conn.
Sat. June 12 BNS Seekonk Speedway, Seekonk, Mass.
Fri. June 18 BNS Stafford Motor Speedway, Conn.
Sat. June 26 BNS Holland Int’l Speedway, Holland, N.Y.
Sat. July 17 West Evergreen Speedway, Monroe, Wash.
Sat. July 24 BNS New Hampshire Int’l. Speedway, Loudon
Sat. July 31 West Irwindale Speedway, Irwindale, Calif.
Sat. Aug. 14 BNS Watkins Glen International, N.Y.
Sat. Aug. 21 BNS Beech Ridge Motor Spdwy, Maine
Mon. Sept. 6 West Rocky Mountain Raceways, Utah
Sat. Sept. 18 BNS New Hampshire Int’l Speedway
Fri. Sept. 24 BNS Dover Int’l Spdwy, Dover, Del.
Sun. Oct. 3 West Phoenix Int’l Raceway, Phoenix, Ariz.
Sun. Oct. 17 West Mesa Marin Raceway, Bakersfield, Calif.
Sat. Oct. 23 West Irwindale Speedway, Irwindale, Calif.
Members of the media may log on to
www.nascarmedia.com
or www.hd.net/pressroom
for more information and images.
For Further Information:
Sherry Yeaman, HDNet, (214) 366-3449,
smanno@hd.net
Jeremy Davidson, NASCAR, 386/681-4173 or
jdavidson@nascar.com
Carrie Gerlach, Anachel Communications Inc., 310/546-9170 or
carrie@anachel.com
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